Vincenzo Loffredo 's story is one of deep roots and a vision for the future.

For three generations, his family has lived immersed in the world of fur and fashion, a world of savoir-faire, passion, and extreme attention to detail. Raised among ateliers, Vincenzo was captivated by the allure of sartorial creations from an early age and developed an inexhaustible curiosity, which drove him to explore every technique and secret of this ancient and noble craft.

His vision is clear: to transform fur into a contemporary, youthful and versatile garment , capable of enhancing the personality of the wearer and blending tradition with innovation.

In 2020 , she founded Rewind Vintage Fur , a pioneering project created to give new life to pre-existing luxury garments through a creative “restyling” process that preserves their intrinsic value and reinterprets them in a modern key.

Over time, the desire to return to pure creation, combined with the connection with his roots, led him to take a decisive step: thus the Vincenzo Loffredo brand was born, which combines reinterpretation with the creation of original models, the fruit of aesthetic research, innovation and craftsmanship.

Each garment embodies the essence of Made in Italy : from the design stage to the final packaging, every step is followed with absolute precision.

The creations are born from a combination of artisanal tradition, skills passed down over decades, and cutting-edge production techniques. The choice of excellent materials and meticulous craftsmanship down to the smallest detail guarantee authentic and lasting luxury.

For Vincenzo Loffredo, innovation is the bridge between tradition and the future.

The maison constantly invests in research into new shapes, volumes, and technical solutions, experimenting with the potential of emerging technologies, without ever straying from the sartorial art that is the heart of the brand.

Luxury must also be ethical.

All materials come from certified suppliers, selected according to the most rigorous sustainability and animal welfare standards, in compliance with the Saga Furs and Furmark® protocols, an international traceability and guarantee system.

This philosophy guides every choice, from respect for the environment to valuing the people involved in the production process.

Every customer is unique, and for this reason the brand offers the possibility of creating tailor-made garments that fully reflect the taste and personality of the wearer.

In-store or online, every detail—from the silhouette to the finishes—can be chosen and defined in collaboration with the brand's consultants, giving life to exclusive and one-of-a-kind creations.

Passion is the engine that fuels every collection.

For Vincenzo Loffredo, every piece is an opportunity to transcend the boundaries of what's already seen, a continuous dialogue between beauty, functionality, and creativity.

Every customer interaction is built on honesty and clarity.

From the selection of raw materials to processing, each phase is communicated transparently, creating a lasting relationship of trust.

The Vincenzo Loffredo experience doesn't end with the purchase.

Client Advisors provide attentive support to each customer, both in-store and online, offering personalized pre- and post-sales assistance. Care, maintenance, and remodeling services ensure that each piece maintains its beauty and functionality over the years.